How You Can Use Your Social Media Channels To Hire The Best Talent

By Hubert Dwight

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Recruiting the best talent is no joke. There is a massive pool of prospects that HR managers are expected to dive in and pick the best fit for an organization. The process does not end there. It is followed by onboarding and orientation, familiarizing the new hires with the organization, and ensuring the sustenance of employees to avoid going through the process again. 

To ensure that employees are not leaving as quickly as they are hired, managers should consider adopting a learning management system such as iSpring Suite for their onboarding training session. This can help them not only create and execute training sessions, but can also ensure that they are relevant, detailed yet short, and all in one place. You can also compare iSpring Suite with the many learning management systems (LMS) that are available on the market and scout for the one that fits best with your goals. 

Today, many HR managers are leveraging social media channels to find the best talent. 

Many prospects are now using social media as their portfolio to showcase what they have to offer to the world. This is especially true for content creators. One of the most popular social media channels to use is LinkedIn. 

Here are a few ways in which HR managers can use social media channels to explore and attract the best talent. 

 

  • Build your brand’s online presence

 

The first step for you to attract employees is to become attractive as an organization. This can be done by building your brand’s online presence and reputation. It is important that you become an authoritative figure in what you do. It will help you become a brand that everyone wants to work for. 

Share quality content with your audiences, don’t just post anything and everything. Give an insight into your company’s culture. Talk about your teams and leaders. Show them why your organization is perhaps one of the best companies to work with. 

Decide on your tone and stick to it. Once you are consistent, you will have the prospects reaching out to you. 

 

  • Ask your employees to be involved 

 

You can also have your employees spread the word about vacancies. The whole point of social media is to extend your reach and leveraging your employees to do so is just the right step.

When your employees are sharing your posts on their social media profiles, more and more candidates will feel more comfortable in applying for the jobs. It is one of the most effective and efficient ways to find new talent for your organization. 

 

  • Build your community and join other groups

 

As we have already discussed, it is important for you to share content that the audience can connect with on an emotional level. Create and post content pieces with the aim of building a community of like-minded people. 

Make sure you are sharing information and content that the prospects can engage with. Make it a two-way street. Ask for their opinions, thoughts, and perspectives on the subject matter. Start a conversation. 

You can also message your passive candidates directly. Slide into their DMs and give an insight into the company, about the work culture and opportunities that are available. Social media is the place to be proactive. It is where you have all the freedom to approach your prospects instead of waiting for them to come to you. 

 

Conclusion 

 

Today, social media is perhaps the biggest platform to network and connect. It is where employers and employees get to learn about each other and find their perfect fit. It might seem like a challenge, but once you get the hang of it, social media is the easiest to streamline. 

 

The kind of stuff that Social Hire do...

The team at Social Hire won't just do social media management. Our team work closely with your team to ensure your business sees great value from the service and that your team gets tangible results.

Our team of managers are a team that assists our partners improve their presence online by producing online marketing services on a regular basis. Our service is transparent and economical, which ensures that you get a great service and results that make a difference when you utilise our services. We arrange many different marketing services for enterprises from small businesses to large corporations to help make the most of of your company's social media marketing.

You might like these blog posts 7 Tips to Attract Instagram Followers… Fast!, Personal vs. Professional Social Media Sharing: Where Should We Draw the Line?, Scaling Up Part 3: Timing is Everything, and 3 Revelations to Create a Culture of Learning.

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