Photo credit: © lculig Fotolia.com
I admit I’m dating myself, however when I first started writing resumes in 1993 it was common practice to have a portfolio of reference letters at the ready to take with you to a job interview. In 2015, the traditional reference letter (while still of some value) has been replaced with online recommendations shared with the world on your LinkedIn profile.
Adding LinkedIn recommendations adds strength to your profile and your professional credibility. Anyone viewing your profile, no matter if you are connected or not, will instantly see the glowing praise others have provided relaying why they enjoyed working with you.
People in hiring positions are shifting to social profiles and referrals as they generate a higher quality of applicants. According to Jobvite’s 2014 Social Recruiting Survey, the top 2 sources for talent are social networks (73% of respondents) and referrals (63%). The power of LinkedIn is the ability to penetrate both recruitment channels at the same time.
Employers can find and review your LinkedIn profile even if you're not connected or on an active job search. Recommendations can jump your candidacy to the top of the pile, not only by others glowing about your value but also when the recruiter or HR individual knows the person who provided the recommendation (either personally or from their industry reputation).
The goal is to tap your network of connections to obtain 5 to 10 recommendations from clients and peers throughout your career journey. Be strategic when asking for a recommendation and be prepared to reciprocate. Before accepting and posting a recommendation to your profile, ensure it portrays a clear message of your expertise or contributions to the business and contains no spelling or grammar mistakes. If it needs enhancing, diplomatically ask the individual to make the required changes. A recommendation is about boosting your brand; not causing brand damage by overlooking the small details.
As resume writing and recruitment strategies evolve, you must adapt your strategies to remain current. The old school of thought focused on taking hard copy letters with you to an interview lacks the impact of an online recommendation. Ignite your 2015 job search with recommendations. Need more information on updating your job search strategies? Download my free eBook Is Your Job Search Generating Analogue Results in a Digital World? http://aneliteresume.com/job-search-report/
ABOUT THE AUTHOR:
Martin Buckland, President of Elite Resumes, is a leading resume writer, career coach and job search strategist with a global clientele. Martin currently holds the following certifications: Certified Professional Branding Strategist, Certified Professional Resume Writer, Certified Employment Interview Professional, Job and Career Transition Coach, Certified Job Search Trainer and Co-Pilot Executive Coach. Visit my website at http://aneliteresume.com/
We won't just do social media strategies. Social Hire will work collaboratively with your team to ensure your business gets genuine value from us and that your team gets the most out of the service. Our experienced social media managers are motivated to make a enhancements to your social media marketing and reaching targets in a way that realistically makes a difference to your business goals.
What the Social Hire gang loves is making a difference for our clients, and we don't want to waste your, or our resources on campaigns that aren't right for your organisation, if it doesn't get your organisation the difference you need - we take a different approach. When your business utilises social media management, Social Hire get your brand the exposure it needs and offer your business the lift it needs to improve.
Is it important to you to increase the digital footprint of your business by utilising online promotion, but can't work out how to begin?With the professional understanding of our digital experts working in your business, you can begin to see interaction, brand loyalty and enquiries get better without having to take your team out to spend time on ineffective marketing strategies, or spend money on a internal marketing manager with a view to get results that may not deliver!
Our team are a company that assists our customers further their digital footprint by giving digital marketing on a regular basis.
You might like these blog posts Social Media Pitfalls – And How to Avoid Them!, Can Social Media Improve Workplace Productivity?, The Impact Of Social Media Strategy On Branding, and How to Curate The Best Content on Twitter.