Use Your Social Media Profile to Sell Yourself


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Nowadays most of us make use of social media platforms such as Twitter and Facebook on a daily basis and as such, it is important to use these to our full advantage, especially when looking for a job. This video provides some useful information about setting up your social media profiles. LinkedIn is the main professional network for job seekers, but other platforms can also be used when searching for a new role. There are various ways you can use social media to sell yourself.




Professional Profile

The first and most important aspect of social media is to be aware than anyone can see your profile, unless you ensure it is private. Even then once you say something, you can’t really take it back so be really wary about what you say. A lot of employers use social media to find out more about applicants and if they see pictures of you falling about drunk or your ‘tweets’ have a lot of swearing in them, they are likely to be put off straight away. The following page has some interesting statistics on this subject. You can enlist the help of a digital marketing agency UK, if you really want your social media profile to make an impact.

Be Bold

The beauty of social media is that you can chat to other people and share comments so if you are currently on the job market, let others know with a comment or a tweet. You never know who on your Facebook or LinkedIn account may have an opening which is just perfect for you, so don’t be afraid to get yourself out there. The job market is tough enough so you need to be quite bold when looking for a new role, you can guarantee that other job seekers will be, so don’t be left behind!

Sign Up to Relevant Groups

You can sign up to groups related to the type of role you are seeking, whether it is a general graduate role or maybe you are targeting a specific company. If you do this you will get updates on relevant openings and you can also search for the type of roles you are interested in. It is also a good way to keep in touch with relevant companies so they know you are looking and will keep you in mind when anything relevant arises.

Grow Your Network

This is particularly relevant for LinkedIn as it is designed for professional networking, but it is also useful for others such as Twitter and Facebook. If you want to get yourself known and give yourself the best chance of finding a new role, you need to grow your network. Connect with as many people as possible, particularly those who are within the same industry you are looking to work. Old colleagues, University lecturers and friends, basically anyone you can think of as this will really widen your circle and open up opportunities.

Author: Duncan Cumming

Having established his career in digital sales and marketing, Duncan formed his own Digital Marketing agency UK, Cayenne Red. Along with the running of his business, Duncan spends time writing informative and helpful articles about the different areas of online marketing.



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