Is Your Goal To Land A New Job In 2015?

By Martin Buckland - Executive Career Management Professional

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According to a 2007 study from the University of Bristol encompassing 3,000 participants, 88% of those individuals who set a New Year’s resolution failed, despite their initial confidence of achieving that goal.

If your goal is to land a new job in 2015, you must plan for success and share the plan at every opportunity.

Your new job plan should encompass:

An updated resume: Resume formats and the preferences of hiring managers are not static but evolve to meet business needs. A current resume avoids an objective statement and reference to job duties and responsibilities. The pillars of a successful resume are personal branding, keywords, and designing a resume that will pass computer scans.

An infomercial: If someone asked you to tell them what it is you’re looking for and how they can help, would you have a response at the ready or would you fumble? Also referred to as an elevator speech, prepare a 30 / 60 / 90 second message that you can confidently articulate defining what you specialize in, what you’re looking for, and how a person can help you in that quest. Make it resonating and memorable!

An online profile: Have you Googled yourself lately? A potential employer is going to be doing just that! Own your online career presence by being active on the top social media sites: LinkedIn, Facebook, Twitter, and Google+. Display professionalism at all times and make every effort to avoid digital dirt. Not only does your resume represent your professional image but so too does your Google presence. Digital recruitment strategies will continue to increase in 2015 so put yourself where the hiring individuals are looking, making it easier to be found and potentially one step closer to achieving your goal.

A job search strategy: An effective job search strategy focuses on using a combination of in-person and online networking. There are endless opportunities to network in-person without incurring any travel costs. Use social media to research networking meetings in your area. If you’re a member of a professional organization, many have local chapters that host monthly events. Be bold and request a coffee meeting with key individuals at your target employer(s).

From the comfort of your computer, you can build a network of connections to help you manage your career and achieve your goal. “Follow” or “Like” company pages at target employers to stay informed of current problems, product advances, and corporate culture, and be one of the first to know when job openings are posted on their social media page.

If you’re currently in career transition, you have the opportunity to launch a highly aggressive job search plan starting today, spending 12 hours per day, 5 days of week in job search mode consisting of (at a minimum) 4 to 5 hours of social media and at least 3 in-person meetings.

It’s a proven fact that resolutions are more effective when they are shared. By planning for success and networking to share your career goal, you’ll conquer and prosper in a new job in 2015 and isn’t that more rewarding than resolving to join a gym?



Martin Buckland, President of Elite Resumes, is a leading resume writer, career coach and job search strategist with a global clientele. Martin currently holds the following certifications: Certified Professional Branding Strategist, Certified Professional Resume Writer, Certified Employment Interview Professional, Job and Career Transition Coach, Certified Job Search Trainer and Co-Pilot Executive Coach. Visit my website at:


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