Want to get better at using email marketing in your business?
I recently had the chance to pick the brains of Ryan O'Donnell on this very topic.
We talked about how much sales has changed over the years - particularly in light of Covid19. Generating appointments rather than cold-calling is now crucial, as remote working means people are even less receptive to answering an unexpected call than before...
We also talked in some detail about what a business owner would need to do to get started with proactive email outreach. Some great nuggets of info in here!
Here's the full video, hope it's a help to everyone wanting to do more with email marketing over the coming year.