Scaling B2B Digital Marketing

By Tony Restell

How can you scale your B2B digital marketing?

It's a challenge lots of you face - and I had the chance to get the thoughts of Duncan La Barre, Head of Product Marketing at SORACOM.

Some of the great insights shared include:

- Why deciding on your copy before working on design is essential in B2B marketing.

- The importance of A/B testing in B2B marketing

- How does investing in content syndication compare with putting budget into LinkedIn Ads?

Some surprising answers here, sure you're going to get a lot of insights from this latest call!

Watch The Full Interview

Here is the full interview. A big thank you to Duncan.