We are well into 2019 which means we can now reflect on the previous year's data and trends. I'm going to focus on video statistics, in particular, on social media platforms AKA social video. But before I dive in, I want to lay on the table the reasons why utilising online video is important.
As you can see, those are some pretty high percentages. Implementing online video in your digital strategy is a smart way of keeping your content of interest to your audience or customers. Now let's move onto social video. To put things into perspective, this is how many active users are on each of these popular social media platforms:
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